Surprise, AZ

Surprise! (Arizona) was a well-kept secret to visitors and residents. Enter Smart Image Media for a long-term recreation of the city. Signage, logos, images, signature settings and scenes, brochures, handbooks, and even annual reports. Surprise! The City of Surprise, Arizona is now a memorable delight to visitors and long-term resident too.

“During a critical juncture when Surprise went from a sleepy Phoenix suburb to one of America’s fastest-growing cities, JoAn Risdon provided the wisdom and expertise needed to establish a consistent and cutting edge brand identity that visually communicated a city on the move. In fact her design of a newly instituted city-wide newsletter helped us garner national awards our very first year.”

Janice Tarleton
Public Information Officer

SECTOR:

Government | City

WORK:

BRAND REFRESH AND REPOSITIONING
BRAND ACTIVATION
BRAND EXPRESSION – IDENTITY
PHYSICAL AND DIGITAL BRAND EXPERIENCES
CULTURE
CANDIDATE – NEW HIRE AND EMPLOYEE

3CMA SAVVY AWARD

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