Experience shapes your beliefs and beliefs form your choices.
Great customer relationships begin with an impactful brand experience.
Can you see yourself enjoying a favorite product? Do you find yourself repeating their tagline or catch phrase – or telling your story to others? How does that feel? Is it hard or soft? Warm or cold? Smooth or rough. Shiny or muted? How does it smell or taste?
Immersive, multi-sensory brand experiences trigger immediate and long-term recall.
Are your employees, suppliers, and associates active advocates for your company and brand? Executing a cultural brand is vital to turning everyone into a company and brand evangelist.
Smart Image Media partners with you in discovering your unique rhythm. Bringing forward your distinctive voice – your image – your feeling – to impact your marketspace. A distinctive experience that inspires, motivates and excites people.
PURPOSE
Discover and explore your deep values and beliefs.
How is your passion reflected in your goals?
How will the passionate pursuit of these goals change the lives of your Customers? Your Suppliers? Your Employees and colleagues?
What do you want each of them to see – to hear – to feel about you?
BRAND CREATION AND POSITIONING
BRAND REFRESH AND REPOSITIONING
BRAND EXPRESSION
BRAND REFRESH AND REPOSITIONING
BRAND EXPRESSION
PROCESS
Blending the creative and the pragmatic.
Together, we will reaffirm and reveal your passion and values in a portfolio of branding elements… storytelling, artwork, logos, mottos, missions, taglines, photos, videos, and more. Together with a practical plan to get real, measureable returns from every minute and every dollar you invest!
Sample Artifacts:
QUALITATIVE AND/OR QUANTITATIVE RESEARCH STUDY DEVELOPMENT
RESEARCH MEDIATION AND FACILITATION
REPORTING AND RECOMMENDATIONS
BRAND AUDIT
MISSION, VISION, VALUES
New or Refresh:
MESSAGE ARCHITECTURE
IDENTITY
VOICE
STORYTELLING
RESEARCH MEDIATION AND FACILITATION
REPORTING AND RECOMMENDATIONS
BRAND AUDIT
MISSION, VISION, VALUES
IDENTITY
VOICE
STORYTELLING
PERFECTION
Expressing it in ALL desired forms and media marketspace.
High impact passion transfer through…
WEBSITES
ADVERTISING
LITERATURE
PACKAGING
MOBILE
VIDEO
TRADESHOWS
EVENTS
CULTURE–CANDIDATE, NEW HIRE AND EMPLOYEE
BANNERS
VEHICLE AND BUILDING SIGNAGE
INTERNAL COMMUNICATIONS
ADVERTISING
LITERATURE
PACKAGING
MOBILE
VIDEO
TRADESHOWS
EVENTS
CULTURE–CANDIDATE, NEW HIRE AND EMPLOYEE
BANNERS
VEHICLE AND BUILDING SIGNAGE
INTERNAL COMMUNICATIONS
