Bitter – nasty – metallic – ugh! That’s how chemotherapy patients experience ordinary water. Aqua Delight to the rescue! They created a whole new experience that customers say is “Pure! Smooth! Fresh – and Refreshing too! Then they called in Smart Image Media to really put it on display, and created a whole beverage category in the process. As a result, Aqua Delight has taken on a nearly magical buzz with patients who are tired of tasting medicine.
